Adidas treats esports deals like media partnerships, not sponsorship deals
ADIDAS SIGNS BIGGEST SPONSORSHIP DEAL IN MLS HISTORY – Sportico.com
Team Organization Grow uP eSports Adds Adidas as Sponsor – ARCHIVE - The Esports Observer
For Adidas and rivals, sponsorships are good business
B.A.A. and adidas Extend Official Sponsorship Started in 1989 Through 2030
Why Adidas has pulled its multimillion-pound IAAF sponsorship early
Major League Soccer and adidas Announce Landmark Multi-year Partnership Extension
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MLS announces million-dollar, multi-year sponsorship extension with Adidas - AS USA
MLS agrees long-term Adidas sponsorship extension | SportBusiness
Adidas Football Sponsorships Ranking - "All" Elite, B Teams & Premium Clubs Of The German Brand - Footy Headlines
Adidas Sponsors Team Vitality - Dot Esports
Adidas' Pyramid Of Football Kit Sponsorship - A Teams, B Teams, Standard, Third Party & Not Affiliated - Footy Headlines
The piramid of adidas sponsorship
Cricket: BCCI says kit sponsorship deal with Adidas runs until 2028
Adidas ends Chelsea sponsorship six years early - BBC News
adidas | Continental tyres
Adidas to end IAAF sponsorship deal…. | Naija Sports Crib
adidas Golf Strengthens Roster; Agrees on New Sponsorship Terms with Sergio Garcia, Xander Schauffele and Tyrrell Hatton
Adidas Took Their Sponsorship to Another Level by Providing Streamers With Shoes
adidas risk community sponsorship center jobs salary
Manchester United sign $1.1 billion Adidas kit deal for 10 years | Reuters
Adidas ends IAAF sponsorship three years early - BBC Sport
Adidas: India's New Kit Sponsor | Mint Primer | Mint - YouTube
adidas Terminates Contract with IAAF Four Years Early | Hypebeast
Adidas announced as exclusive global sponsor of UEFA Women's Champions League coverage on DAZN and YouTube | DAZN News US
Danish eSport team North have announced a partnership with Adidas | eSports News | Sky Sports
Adidas 'dropping sponsorship deal' with scandal-hit IAAF
Premier Lacrosse League nets Adidas sponsorship - SportsPro
